Challenge:
A tough three-way primary for an open seat in Congress, and a strong progressive candidate with little legislative experience.
Solution:
Regular and engaging blog content on top issues - including liveblogging a trip to Iraq, aggressive online advertising, and online video that got the candidate's message out to voters.
Results:
Jared Polis won his primary and the general election and now represents the voters of Colorado's 2nd Congressional District in the U.S. House of Representatives.